Portal, Print

Partner Level Print Portal

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Did you know that we now provide Partner Level Print Portals? You may have noticed the option on our Plans & Pricing page and wondered what that means. This blog delves into the details of what a Print Portal Partner receives and how specific sectors can make it a lucrative addition to their company.


What is a Partner Level Portal?

A 'Partner Level Portal' (PLP) gives your business a platform that enables you to create personal print portals for your customers (you can choose whether these are free or on subscription). A PLP puts your business in the driving seat - create portals for your clients or franchisees, add your products, receive a discount on our core products, and so much more.

As a PLP, you gain access to our catalogue at 'Partner' (trade) prices for business stationery and print marketing products categories. You can then choose your own retail prices or stick with our standard prices. Equally, you can upload your products. Further, you can select what products your clients can view (for instance, you could hide all TPPP products or simply hide the TPPP 'signage' products because that's your specialism).


What Features are Included?

The key features included for our print portal partners include:

  • Create and manage print portals for your clients
  • Add and manage your products on your portal(s)
  • Gain access to our catalogue at Partner (trade) prices
  • All features of Pro (plan option)
  • Reporting functionality to see the order activity on the portals you create for clients/franchisees/branches
  • Add a print portal website to your existing website or as a new website (additional fees apply here)

Who is a Partner Level Portal Designed For?

We designed the Print Portal Partner model with three key industry sectors in mind: printers/print management companies, graphic design/marketing agencies and franchisors/multi-branch businesses. It is undoubtedly valuable for other sectors, too, so if you're unsure if your business would benefit, simply get in touch and speak with a sales consultant.


1. Printers & Print Management Companies

A print portal partnership can be very beneficial for printers or print management companies with no eCommerce website. Rather than orders coming in via email or phone, causing a significant labour time (and cost!), once your clients are set up - it makes the ordering process simpler, faster and cheaper for you and your client. Further, the print products you specialise in, you can add as products and hide the equivalent products on the portal.

2. Graphic Design & Marketing Agencies

As you know, relationships in business are crucial. Indeed, people buy out of a relationship. Therefore, if you have just designed all the business stationery and shop signage for your client, they would happily also purchase all the associated print from you if you could provide the service - a Print Portal partnership enables this. The same goes for marketing agencies; your overall marketing strategy and implementation will often involve printed elements, so why not provide those for your clients. You are removing the hassle from your client, and you're providing an additional revenue stream for your business - a win-win!

3. Franchisors & Multi-Branch Businesses

As a franchisor or multi-branch company, one of your tasks is often maintaining brand consistency in all marketing material across your multiple franchisees/branches. By effectively centralising all orders from one place, you can retain consistency in everything printed. Each franchisee/branch simply has its own portal with its products ready to order. If you have core products you would like to be ordered through the portal (not necessarily print-related), simply add those too. For instance, if you have a lawn care franchise, why not add your fertilisers, weed killers, and other consumables to order direct from the portal.


Tips For Getting The Most Out of a Print Portal Partnership

If you're seriously considering a Print Portal Partnership, here are some valuable tips that will drive extra profit through the portal for your business.

  1. Replicate our subscription model. Why? Subscription revenue enables you to provide a lower cost per item on goods sold, keeping you competitive. Not only that, it gives you a passive and guaranteed monthly revenue. Further, people want to get their money's worth: it's statistically proven that subscribers are likely to purchase more, so they benefit from that subscription - another win-win outcome!
  2. Provide all your clients with a complimentary print portal. Often, it is only when we see something it becomes real and relevant. When your clients see their print products (and any other items you may want to add), they are more likely to interact and make regular orders. Once they begin to use the portal, there's a good chance they will then upgrade to a paid subscription option.
  3. Actively market your partnership. When you have an excellent product for your clients to benefit from, shout about it! The more your clients use a portal, the more revenue your business will receive, so it's worth pushing!


Next Step

If becoming a Print Portal Partner sounds like a potentially strong option for your business, why not contact us today. Our Sales Consultants can answer any questions you may have and highlight additional opportunities the partnership can bring specifically for your business.

Andrew Robinson

Co-Founder and Head of Sales & Marketing